Privacy Policy
Table of Contents
Introduction
Digital Six (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information. By using the Digital Six website (the “Website”), you consent to the practices described in this Privacy Policy. If you are under the age of majority in your jurisdiction, you should review this Privacy Policy with your parent or guardian to ensure you both understand and agree to it. This policy is designed to comply with the Australian Privacy Principles (APPs) as set out in the Privacy Act 1988 (Cth).
Data Collection Practices
This section provides more detail about the types of data we collect and how we collect it.
- Information You Provide Directly:
- When you fill out forms on our Website (e.g., contact forms, newsletter sign-ups), we collect the information you enter, such as your name, email address, phone number, and any other details you provide.
- If you contact us directly (e.g., via email or phone), we may keep a record of that communication.
- Any information you submit through interactive features of the Website.
- Automated Data Collection:
- Log Data: Our servers automatically record information (“Log Data”) created by your use of the Website. This may include your IP address, browser type, operating system, the referring web page, pages visited, search terms, and date/time stamps.
- Cookies and Similar Technologies: We use cookies, web beacons, and similar technologies to collect information about your browsing behavior and preferences. This helps us analyze trends, administer the Website, track users’ movements around the site, and gather demographic information about our user base as a whole. You can control the use of cookies at the individual browser level, but if you choose to disable cookies, it may limit your use of certain features or functions on our Website.
- Device Information: We may collect information about the device you use to access our Website, including the device type, model, operating system, unique device identifiers, and mobile network information.
- Analytics: We may use third-party analytics tools (e.g., Google Analytics) to help us measure traffic and usage trends for the Website. These tools collect information sent by your browser as part of a web page request, including cookies and your IP address.
- Information from Third Parties:
- We may receive personal information about you from third parties if you have given your consent to those third parties to share your information with us. This might include information from social media platforms if you interact with our social media pages.
How We Use Your Information
We may use your personal information for the following purposes:
- To Provide and Maintain the Website:
- To operate, maintain, and improve the Website.
- To provide you with the information and services you request.
- To personalize your experience on the Website.
- To Communicate with You:
- To respond to your inquiries and provide support.
- To send you important notices, such as updates to our terms, conditions, and policies.
- To send you marketing communications and information about our services that may be of interest to you (where you have opted in or as permitted by law).
- To Improve Our Services:
- To analyze Website usage and trends.
- To develop new services and offerings.
- To conduct research and analytics to understand our audience and improve our business.
- To Comply with Legal Obligations:
- To comply with applicable laws, regulations, and legal processes.
- To respond to lawful requests from government authorities.
- Other Purposes:
- For any other purpose disclosed to you at the time we collect your information or with your consent.
Disclosure of Your Information
We may disclose your personal information to the following categories of recipients:
- Service Providers: Third-party vendors who provide services on our behalf, such as website hosting, analytics, email marketing, and other technical services. These providers are contractually obligated to protect your information.
- Business Partners: With trusted business partners to offer you services that may be of interest to you (with your consent).
- Legal Authorities: Government agencies, law enforcement, and other legal bodies when required by law or to protect our rights and interests.
- Affiliates: Our subsidiaries and affiliates for internal business purposes.
- Business Transfers: To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, sale, or other transfer of some or all of our assets.
- With Your Consent: We may disclose your information to other third parties with your explicit consent.
- Aggregated and Anonymized Data: We may share aggregated and anonymized data that does not identify you personally with third parties for various purposes, including analytics and marketing.
When your personal information is disclosed to third parties, we will take reasonable steps to ensure that the third party protects your information in accordance with this Privacy Policy and the APPs.
Data Security
We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. These measures include:
- Secure storage of data.
- Limiting access to your personal information to authorized personnel only.
- Implementing security protocols and technologies.
- Regular security assessments and updates.
However, no method of transmission over the internet or method of electronic storage is completely secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
Data Retention
We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Criteria used to determine retention periods include:
- The length of our relationship with you.
- Our legal and regulatory obligations.
- Whether the data is needed to provide our services or for legitimate business purposes.
When your Personal Information is no longer needed for the purpose for which it was obtained, we will take reasonable steps to destroy or permanently de-identify your Personal Information.
Your Rights
You have the following rights regarding your personal information:
- Access: You have the right to access the personal information we hold about you.
- Correction: You have the right to request that we correct any inaccurate or incomplete personal information.
- Deletion: You have the right to request that we delete your personal information, subject to certain exceptions.
- Objection: You have the right to object to the processing of your personal information in certain circumstances.
- Restriction: You have the right to restrict the processing of your personal information in certain circumstances.
- Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit that data to another controller, where technically feasible.
- Withdraw Consent: If we process your personal information based on your consent, you have the right to withdraw your consent at any time.
- Complaint: You have the right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you believe that our processing of your personal information infringes applicable data protection laws.
To exercise your rights, please contact us using the contact information provided below. We will respond to your request within a reasonable timeframe and in accordance with applicable law. We may need to verify your identity before processing your request.
Cookies and Similar Technologies
We use cookies, web beacons, and similar technologies to collect information about your browsing activities on the Website.
- What are cookies? Cookies are small text files that are placed on your device when you visit a website. They are used to remember your preferences, track your browsing behavior, and improve your user experience.
- How we use cookies:
- Essential Cookies: These cookies are necessary for the Website to function properly and enable you to use its features.
- Performance Cookies: These cookies collect information about how you use the Website, such as which pages you visit and any errors you encounter. This information helps us improve the Website’s performance.
- Functionality Cookies: These cookies allow the Website to remember your preferences (such as language or region) and provide enhanced features.
- Advertising Cookies: These cookies may be used to deliver targeted advertisements to you based on your browsing interests.
- Analytics Cookies: These cookies help us measure our traffic and usage patterns.
- Your choices: You can control cookies through your browser settings. Most browsers allow you to block or delete cookies. However, please note that blocking cookies may affect your ability to use certain features of the Website.
- Third-party cookies: We may also use third-party cookies for analytics, advertising, and other purposes. These cookies are subject to the respective privacy policies of the third parties.
Third-Party Links
The Website may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites. We encourage you to review the privacy policies of any third-party websites you visit.
Children’s Privacy
Our Website is intended for a general audience. We do not knowingly collect personal information directly from children. If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately, and we will take steps to delete that information.
International Data Transfers
Your personal information may be transferred to and processed in countries other than your country of residence, including Australia. These countries may have data protection laws that are different from the laws of your country. We will take appropriate safeguards to ensure that your personal information remains protected in accordance with this Privacy Policy and applicable law.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or the law. We will post the updated Privacy Policy on the Website and indicate the date of the last revision. Your continued use of the Website after any changes to this Privacy Policy constitutes your acceptance of the new terms.
Contact Information
If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:
Digital Six
160 Ann Street Brisbane City 4000
Australia
Phone: 1300 946 735
Email: hello@digitalsix.com.au
Please remember to consult with legal counsel to ensure this policy fully complies with all applicable laws and your business requirements.